Haena Seongsin Kim

Director, WildChina Education

WildChina > Our People > Our Leadership

Haena Kim leads WildChina Education and is the founder and CEO of its subsidiary, Beyond Classrooms. A visionary in educational program design, she is deeply committed to impactful, sustainable service learning — her motto being “learning outside the classroom.” Her passion began at 16 when she designed experiential programs for private kindergartens in Korea. Today, she serves hundreds of schools and tens of thousands of students annually through transformative programs in China and beyond.

A global citizen, Haena has lived in five countries, speaks five languages, and embraces adventures such as climbing, caving, and swimming with whale sharks. Growing up alongside indigenous tribes in the Philippines, she developed a profound appreciation for culture, community, and the power of education to inspire future leaders.

Haena is a frequent speaker, engaged with think tanks like the Asian Institute and the Jane Goodall Institute. She serves on the Education Committee for the British Chamber of Commerce in Shanghai and is a member of the Entrepreneurs’ Organization (EO). She holds a degree from the University of Michigan–Ann Arbor and resides in Shanghai.